Grain of Salt
Work in context

We argued for structure.
Here is what it produced.

A selection of projects we have built, strengthened, and contributed to, alongside their meaningful outcomes.

Built and operated in house

Our own ventures, named and linkable. Never presented as client work.

Client work

Named by industry only.

Residential cleaning

Operating since 2025

Editorial calendar, monthly production, monthly reporting.

40 posts7,770 impressions in a single month, March 2026

Residential flooring

Site rebuilt end to end

Site rebuild, Google Business, social content, Google and Meta campaigns, and the measurement audit that became our ads playbook.

DECO system buildout

32 → 90Lighthouse, LCP 10.0s to 3.6s, CLS 0.745 to 0

Lighthouse performance(higher is better)

Before32
After90

Largest Contentful Paint(lower is better)

Before10.0s
After3.6s

Cumulative Layout Shift(lower is better)

Before0.745
After0.000

Aerial inspection

Multi-channel

SEO, Google Business, LinkedIn and blog content, Google Ads.

DECO system buildout

4,446LinkedIn impressions in month one

Tile and grout restoration

Brand and print

Extended the brand across key customer-facing materials, creating a more cohesive expression through print and sales collateral.

Brochure, business cards, presentation folder and marketing deck delivered.

More on request

As we learn more about what you are building, we can share additional examples that are especially relevant to the industry, the work itself, or the outcomes being explored.

How we work

1 Grain,
5 Stages.

The sequence matters. We begin where work is needed, without rebuilding what already holds.

  1. 01PositioningRecognize the underlying philosophy and distinct place the business occupies.
  2. 02IdentityGive that philosophy a language people can recognize.
  3. 03PresenceEnsure the business can be encountered wherever its audience naturally searches, discovers, and decides.
  4. 04AttractionInvite meaningful engagement through content, campaigns, and experiences.
  5. 05ExpansionBuild the operational rhythm that allows growth to become reliable, repeatable, and sustainable.

Each stage gives the next something to work with.

Small only in name.

Tell us what you're building. We'll see what's already there, then strengthen what matters and carry it forward with clarity.

scalewithgos.com  ·  info@scalewithgos.com  ·  @grainofsalt.agency